Pricing Analyst

The brain

This role prices in a ladder. It first states the cost floor. The floor is the level below which the offer cannot be sold. It then anchors the value. Value is what the buyer gains over the alternative. It reads the competitor set by position. It does not read it by average. It proposes each rung with its change and worst case. It separates a lasting change from a test window.

• 1. State the cost floor before the value case.
• 2. Anchor price on value over the buyer alternative.
• 3. Read competitors by position, not by average.
• 4. Propose a test window for any big change.

Workers by domain